Local citation building that keeps your business details consistent

Keep your business name, address and phone number the same everywhere customers and search engines look.

What this service covers

A citation is any mention of your business name, address and phone number on another site, such as a directory, a map service or an industry listing. Search engines compare these mentions to check that your details are accurate.

When the details differ between sites, or old listings are still live, it creates doubt about which information is right. We find those problems, fix them and add the listings that are missing.

What is included

Citation audit

We find the listings you already have, including duplicates, outdated entries and details that do not match.

Business details standard

We agree one exact version of your name, address, phone number and website to use everywhere.

Core directory listings

We create or claim your listings on the main data and map platforms that local search relies on.

Industry and local directories

We add listings on directories that fit your industry and the area you serve.

Clean-up of wrong listings

We merge duplicates and correct or remove entries that show old or incorrect details.

Tracking sheet

You get a record of every listing, its address and its status, so you can see the work.

Who it is for

Local businesses that have moved, changed their phone number or renamed, new businesses that need their first listings, and any business whose details look different from one site to the next.

How it works

  1. Audit

    We search for your existing listings and compare the details.

  2. Standardize

    We agree the exact details to use everywhere.

  3. Build and fix

    We claim, create, correct and merge listings.

  4. Report

    You see every listing in a tracking sheet.

Frequently asked questions

Do citations still matter for local SEO?

They are one of several local signals. Accurate, consistent listings help search engines confirm your business details, and they work best alongside a strong Google Business Profile, good reviews and a useful website.

Do I need a physical address to get listings?

Many directories ask for an address. If you serve customers at their location and do not have a public storefront, we advise on how to list your business within each platform's rules.

How many citations will you build?

We agree a plan based on quality and relevance, not a fixed number of weak listings.

What if the same business has duplicate listings?

We document each duplicate and merge, correct or remove it, depending on what each platform allows.

Talk to us about citation building

Share your business details and we will send a free proposal.

Get my free proposal