/* Alpha IT Agency — layout: black hero and footer, light content sections, one orange accent.
   Tokens first, then base, layout, components. */
:root {
  --black: #000000;
  --surface: #14161b;
  --surface-line: #262a33;
  --orange: #e75a12;
  --orange-hot: #ff6e22;
  --orange-ink: #b9430a;
  --paper: #f7f9fb;
  --paper-2: #edf0f5;
  --ink: #12151c;
  --ink-2: #4a5160;
  --line: #dde1e8;
  --white: #ffffff;
  --on-dark-2: #b7bcc8;

  --font-display: "Archivo", "Arial Black", "Helvetica Neue", Arial, sans-serif;
  --font-body: "Hanken Grotesk", system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;

  --radius: 12px;
  --gutter-l: max(20px, env(safe-area-inset-left, 0px));
  --gutter-r: max(20px, env(safe-area-inset-right, 0px));
  --maxw: 1240px;
  color-scheme: light;
}

*, *::before, *::after { box-sizing: border-box; }
[hidden] { display: none !important; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 1.0625rem;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img, svg { max-width: 100%; height: auto; }
a { color: inherit; }
h1, h2, h3, h4, .svc-name, .post-title, .proof strong, .related b, .contact-line a, .contact-line b, .serp-badge, .faq summary, .step::before { font-family: var(--font-display); font-stretch: 116%; }
h1, h2, h3, h4 { line-height: 1.12; margin: 0; text-wrap: balance; letter-spacing: -0.01em; }
p { margin: 0; }
ul, ol { margin: 0; padding: 0; list-style: none; }
button, input, select, textarea { font: inherit; color: inherit; }
:focus-visible { outline: 3px solid var(--orange-hot); outline-offset: 3px; border-radius: 4px; }
.sr-only { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.skip { position: absolute; left: 12px; top: -60px; z-index: 100; background: var(--orange); color: var(--white); padding: 10px 16px; border-radius: 8px; font-weight: 700; text-decoration: none; }
.skip:focus { top: 12px; }

.wrap { width: 100%; max-width: var(--maxw); margin-inline: auto; padding-left: var(--gutter-l); padding-right: var(--gutter-r); }
.narrow { max-width: 760px; }

/* ---------- Sections ---------- */
.sec { padding-block: clamp(56px, 8vw, 112px); }
.sec-dark { background: var(--black); color: var(--white); }
.sec-paper { background: var(--paper); color: var(--ink); }
.sec-paper2 { background: var(--paper-2); color: var(--ink); }
.sec-orange { background: var(--orange); color: var(--black); }
.sec-head { max-width: 720px; display: grid; gap: 16px; margin-bottom: clamp(32px, 5vw, 56px); }
.sec-head h2 { font-size: clamp(1.8rem, 3.6vw, 2.9rem); font-weight: 800; }
.sec-head p { color: var(--ink-2); font-size: 1.15rem; }
.sec-dark .sec-head p { color: var(--on-dark-2); }

/* ---------- Header ---------- */
body::before { content: ""; position: fixed; inset: 0 0 auto; height: env(safe-area-inset-top, 0px); background: var(--black); z-index: 60; }
.site-header { position: sticky; top: env(safe-area-inset-top, 0px); z-index: 50; background: var(--black); color: var(--white); border-bottom: 1px solid var(--surface-line); }
.bar { display: flex; align-items: center; justify-content: space-between; gap: 24px; min-height: 84px; }
.logo { display: inline-flex; align-items: center; flex-shrink: 0; }
.logo img { display: block; height: 52px; width: auto; }
.nav { display: flex; align-items: center; gap: 36px; }
.nav-list { display: flex; align-items: center; gap: clamp(18px, 2.6vw, 38px); }
.nav-list > li { position: relative; }
.nav-link, .menu-btn { display: inline-flex; align-items: center; gap: 8px; background: none; border: 0; padding: 10px 2px; font-size: 1.08rem; font-weight: 600; color: var(--white); text-decoration: none; cursor: pointer; border-bottom: 2px solid transparent; }
.nav-link:hover, .menu-btn:hover { color: var(--orange-hot); }
.nav-link[aria-current="page"] { border-bottom-color: var(--orange); }
.menu-btn svg { width: 14px; height: 14px; transition: transform .2s; }
.menu-btn[aria-expanded="true"] svg { transform: rotate(180deg); }
.submenu { position: absolute; left: -24px; top: calc(100% + 14px); width: min(620px, 92vw); display: none; grid-template-columns: 1fr 1fr; gap: 2px 8px; background: var(--surface); border: 1px solid var(--surface-line); border-radius: var(--radius); padding: 14px; box-shadow: 0 24px 60px rgba(0, 0, 0, .55); }
.submenu.is-open { display: grid; }
.submenu a { display: block; padding: 10px 14px; border-radius: 8px; color: var(--white); text-decoration: none; font-weight: 600; }
.submenu a small { display: block; font-weight: 400; color: var(--on-dark-2); font-size: .9rem; line-height: 1.4; }
.submenu a:hover, .submenu a:focus-visible { background: #1f232b; color: var(--orange-hot); }
.submenu .all { grid-column: 1 / -1; border-top: 1px solid var(--surface-line); margin-top: 6px; padding-top: 14px; border-radius: 0; color: var(--orange-hot); }
.menu-toggle { display: none; background: none; border: 1px solid var(--surface-line); border-radius: 10px; width: 48px; height: 48px; align-items: center; justify-content: center; cursor: pointer; color: var(--white); }
.menu-toggle svg { width: 24px; height: 24px; }

/* ---------- Buttons ---------- */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 10px; padding: 16px 30px; border-radius: 10px; border: 2px solid transparent; font-family: var(--font-body); font-size: 1.2rem; font-weight: 700; line-height: 1.2; text-decoration: none; cursor: pointer; transition: background-color .18s, color .18s, border-color .18s, transform .18s; }
.btn svg { width: 20px; height: 20px; transition: transform .18s; }
.btn:hover svg { transform: translateX(3px); }
.btn-primary { background: var(--orange); color: var(--white); }
.btn-primary:hover { background: var(--orange-hot); }
.btn-ghost { border-color: #3a3f4a; color: var(--white); background: transparent; }
.btn-ghost:hover { border-color: var(--white); }
.btn-dark { background: var(--black); color: var(--white); }
.btn-outline { border-color: var(--ink); color: var(--ink); background: transparent; }
.btn-outline:hover { background: var(--ink); color: var(--white); }
.btn-dark:hover { background: #20232b; }
.btn-sm { padding: 12px 22px; font-size: 1.2rem; }
.btn[disabled] { opacity: .65; cursor: progress; }

/* ---------- Hero ---------- */
.hero { background: var(--black); color: var(--white); padding-block: clamp(48px, 7vw, 104px) clamp(56px, 8vw, 112px); overflow: hidden; }
.hero-grid { display: grid; grid-template-columns: minmax(0, 1.05fr) minmax(0, .95fr); gap: clamp(32px, 6vw, 96px); align-items: center; }
.hero h1 { font-size: clamp(2.3rem, 5vw, 4.4rem); font-weight: 800; line-height: 1.02; letter-spacing: -0.02em; }
.hero h1 .hl { color: var(--orange); display: block; }
.hero .lead { margin-top: 28px; font-size: clamp(1.1rem, 1.5vw, 1.3rem); color: var(--on-dark-2); max-width: 34em; }
.actions { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 36px; }

/* SERP illustration: one orchestrated moment on load. Resting state is the finished state. */
.serp { --row: 104px; --gap: 12px; --step: calc(var(--row) + var(--gap)); margin: 0; background: var(--surface); border: 1px solid var(--surface-line); border-radius: 18px; padding: 20px; }
.serp-bar { display: flex; align-items: center; gap: 12px; background: #0b0c0f; border: 1px solid var(--surface-line); border-radius: 999px; padding: 12px 18px; color: var(--on-dark-2); font-size: 1rem; margin-bottom: 18px; }
.serp-bar svg { width: 18px; height: 18px; flex-shrink: 0; }
.serp-list { display: grid; grid-auto-rows: var(--row); gap: var(--gap); position: relative; }
.serp-row { position: relative; height: var(--row); border-radius: 12px; padding: 14px 18px; background: #1b1e25; display: grid; align-content: center; gap: 5px; animation: serp-drop 1.5s cubic-bezier(.22, .8, .24, 1) .6s both; }
.serp-row .url { display: flex; align-items: center; gap: 8px; color: var(--on-dark-2); font-size: .88rem; line-height: 1.2; }
.serp-row .fav { width: 16px; height: 16px; border-radius: 50%; background: #3a3f4a; flex-shrink: 0; }
.serp-row .t { font-weight: 700; font-size: 1.02rem; line-height: 1.25; color: #d4d8e0; }
.serp-row .bars { display: grid; gap: 6px; margin-top: 2px; }
.serp-row .bars i { display: block; height: 7px; border-radius: 4px; background: #2d313b; }
.serp-row .bars i:last-child { width: 62%; }
.serp-row.is-alpha { z-index: 2; background: #1f1510; box-shadow: 0 0 0 2px var(--orange), 0 18px 40px rgba(231, 90, 18, .22); animation-name: serp-climb; }
.serp-row.is-alpha .fav { background: var(--orange); }
.serp-row.is-alpha .t { color: var(--white); }
.serp-row.is-alpha .s { color: var(--on-dark-2); font-size: .9rem; line-height: 1.4; }
.serp-badge { position: absolute; top: -12px; right: 16px; background: var(--orange); color: var(--white); font-family: var(--font-display); font-weight: 800; font-size: .95rem; padding: 4px 12px; border-radius: 999px; animation: serp-badge .5s ease 2s both; }
.serp figcaption { margin-top: 16px; font-size: .88rem; color: var(--on-dark-2); }
@keyframes serp-climb { from { transform: translateY(calc(var(--step) * 4)); } to { transform: translateY(0); } }
@keyframes serp-drop { from { transform: translateY(calc(var(--step) * -1)); } to { transform: translateY(0); } }
@keyframes serp-badge { from { opacity: 0; transform: scale(.6); } to { opacity: 1; transform: scale(1); } }

.proof { background: var(--black); border-top: 1px solid var(--surface-line); }
.proof ul { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); }
.proof li { padding: 26px 24px; border-left: 1px solid var(--surface-line); color: var(--on-dark-2); font-size: 1rem; line-height: 1.45; }
.proof li:first-child { border-left: 0; padding-left: 0; }
.proof strong { display: block; color: var(--white); font-family: var(--font-display); font-size: 1.2rem; margin-bottom: 4px; }

/* ---------- Service index ---------- */
.svc-list { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); column-gap: clamp(28px, 5vw, 72px); border-top: 2px solid var(--ink); }
.svc { display: grid; grid-template-columns: minmax(0, 1fr) 40px; gap: 6px 16px; align-items: center; padding: 26px 4px; border-bottom: 1px solid var(--line); text-decoration: none; transition: padding .2s, background-color .2s; }
.svc:hover, .svc:focus-visible { padding-left: 14px; background: var(--white); }
.svc-name { font-family: var(--font-display); font-weight: 800; font-size: 1.35rem; line-height: 1.2; }
.svc-desc { grid-column: 1; color: var(--ink-2); font-size: 1rem; line-height: 1.5; }
.svc-arrow { grid-column: 2; grid-row: 1 / span 2; justify-self: end; width: 40px; height: 40px; border-radius: 50%; border: 1.5px solid var(--ink); display: grid; place-items: center; transition: background-color .2s, border-color .2s, color .2s; }
.svc-arrow svg { width: 18px; height: 18px; }
.svc:hover .svc-arrow, .svc:focus-visible .svc-arrow { background: var(--orange); border-color: var(--orange); color: var(--white); }
.svc:hover .svc-name { color: var(--orange-ink); }

/* ---------- Process ---------- */
.steps { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 0; counter-reset: step; }
.step { position: relative; padding: 32px 28px 8px 0; border-top: 2px solid var(--surface-line); }
.step::before { counter-increment: step; content: counter(step); position: absolute; top: -2px; left: 0; width: 56px; border-top: 2px solid var(--orange); padding-top: 14px; font-family: var(--font-display); font-weight: 800; font-size: 2.2rem; line-height: 1; color: var(--orange); }
.step h3 { margin-top: 52px; font-size: 1.35rem; font-weight: 800; }
.step p { margin-top: 10px; color: var(--on-dark-2); }
.sec-paper .step, .sec-paper2 .step { border-top-color: var(--line); }
.sec-paper .step p, .sec-paper2 .step p { color: var(--ink-2); }
.sec-paper .step::before, .sec-paper2 .step::before { color: var(--orange-ink); border-top-color: var(--orange-ink); }

/* ---------- Why / split ---------- */
.split { display: grid; grid-template-columns: minmax(0, .8fr) minmax(0, 1.2fr); gap: clamp(32px, 7vw, 112px); align-items: start; }
.split h2 { font-size: clamp(1.8rem, 3.6vw, 2.9rem); font-weight: 800; position: sticky; top: 120px; }
.reasons { display: grid; gap: 0; }
.reason { padding: 28px 0; border-top: 1px solid var(--line); }
.reason:last-child { border-bottom: 1px solid var(--line); }
.reason h3 { font-size: 1.4rem; font-weight: 800; margin-bottom: 10px; }
.reason p { color: var(--ink-2); max-width: 36em; }

.audiences { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 0; }
.aud { padding: 8px 28px 8px 0; display: grid; gap: 10px; grid-template-rows: auto 1fr auto; align-content: start; }
.aud + .aud { border-left: 1px solid var(--line); padding-left: 28px; }
.aud h3 { font-size: 1.25rem; font-weight: 800; }
.aud p { color: var(--ink-2); font-size: 1rem; }
.aud a { color: var(--orange-ink); font-weight: 700; text-decoration: none; display: inline-flex; gap: 6px; align-items: center; }
.aud a:hover { text-decoration: underline; }

/* ---------- Blog rows ---------- */
.post-list { border-top: 2px solid var(--ink); }
.post-row { display: grid; grid-template-columns: 170px minmax(0, 1fr); gap: 8px 32px; padding: 30px 0; border-bottom: 1px solid var(--line); text-decoration: none; }
.post-row:hover .post-title { color: var(--orange-ink); }
.post-meta { color: var(--ink-2); font-size: .95rem; line-height: 1.5; padding-top: 6px; }
.post-meta b { display: block; color: var(--orange-ink); font-weight: 700; }
.post-title { font-family: var(--font-display); font-weight: 800; font-size: clamp(1.35rem, 2.2vw, 1.8rem); line-height: 1.2; transition: color .2s; }
.post-excerpt { margin-top: 10px; color: var(--ink-2); max-width: 44em; }
.chips { display: flex; flex-wrap: wrap; gap: 10px; margin-bottom: 28px; }
.chip { border: 1.5px solid var(--ink); background: transparent; border-radius: 999px; padding: 8px 18px; font-weight: 700; font-size: .98rem; cursor: pointer; }
.chip:hover { border-color: var(--orange-ink); color: var(--orange-ink); }
.chip[aria-pressed="true"] { background: var(--ink); color: var(--white); border-color: var(--ink); }

/* ---------- FAQ ---------- */
.faq { border-top: 2px solid var(--ink); max-width: 860px; }
.faq details { border-bottom: 1px solid var(--line); }
.faq summary { list-style: none; cursor: pointer; padding: 22px 48px 22px 0; font-family: var(--font-display); font-weight: 800; font-size: 1.18rem; line-height: 1.3; position: relative; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: ""; position: absolute; right: 6px; top: 50%; width: 12px; height: 12px; border-right: 2.5px solid var(--ink); border-bottom: 2.5px solid var(--ink); transform: translateY(-70%) rotate(45deg); transition: transform .2s; }
.faq details[open] summary::after { transform: translateY(-30%) rotate(-135deg); }
.faq summary:hover { color: var(--orange-ink); }
.faq .ans { padding: 0 48px 24px 0; color: var(--ink-2); max-width: 46em; }

/* ---------- CTA band ---------- */
.cta { display: grid; grid-template-columns: minmax(0, 1fr) auto; gap: 32px; align-items: center; }
.cta h2 { font-size: clamp(1.9rem, 4vw, 3.2rem); font-weight: 800; color: var(--black); max-width: 16em; }
.cta p { margin-top: 14px; font-size: 1.2rem; max-width: 34em; color: #1b1007; }

/* ---------- Page hero (inner pages) ---------- */
.page-hero { background: var(--black); color: var(--white); padding-block: clamp(36px, 5vw, 72px) clamp(44px, 6vw, 88px); }
.crumbs { display: flex; flex-wrap: wrap; gap: 8px; color: var(--on-dark-2); font-size: .95rem; margin-bottom: 28px; }
.crumbs a { color: var(--on-dark-2); text-decoration: none; }
.crumbs a:hover { color: var(--white); text-decoration: underline; }
.crumbs li + li::before { content: "/"; margin-right: 8px; color: #5d6370; }
.crumbs { list-style: none; }
.page-hero h1 { font-size: clamp(2rem, 4.2vw, 3.6rem); font-weight: 800; max-width: 17em; letter-spacing: -0.015em; }
.page-hero .lead { margin-top: 22px; font-size: clamp(1.08rem, 1.5vw, 1.25rem); color: var(--on-dark-2); max-width: 40em; }
.page-hero .post-info { margin-top: 22px; display: flex; flex-wrap: wrap; gap: 6px 20px; color: var(--on-dark-2); font-size: .98rem; }
.page-hero .tag { display: inline-block; color: var(--orange-hot); font-weight: 700; margin-bottom: 14px; }

/* ---------- Service page ---------- */
.copy { display: grid; gap: 18px; font-size: 1.15rem; max-width: 46em; }
.copy p { color: var(--ink); }
.includes { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); column-gap: clamp(28px, 5vw, 72px); border-top: 2px solid var(--ink); }
.inc { padding: 24px 0; border-bottom: 1px solid var(--line); }
.inc h3 { font-size: 1.2rem; font-weight: 800; margin-bottom: 8px; }
.inc p { color: var(--ink-2); font-size: 1.02rem; }
.forwho { background: var(--white); border: 1px solid var(--line); border-radius: var(--radius); padding: clamp(24px, 4vw, 40px); display: grid; gap: 10px; }
.forwho h2 { font-size: 1.5rem; font-weight: 800; }
.forwho p { color: var(--ink-2); font-size: 1.12rem; max-width: 50em; }
.related { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0; border-top: 2px solid var(--ink); }
.related a { padding: 24px 24px 24px 0; text-decoration: none; display: grid; gap: 8px; align-content: start; }
.related a + a { border-left: 1px solid var(--line); padding-left: 24px; }
.related b { font-family: var(--font-display); font-weight: 800; font-size: 1.2rem; }
.related span { color: var(--ink-2); font-size: 1rem; }
.related a:hover b { color: var(--orange-ink); }
.stack { display: grid; gap: clamp(48px, 6vw, 80px); }

/* ---------- Article ---------- */
.article { display: grid; grid-template-columns: minmax(0, 1fr); justify-items: center; }
.prose { width: 100%; max-width: 720px; font-size: 1.15rem; line-height: 1.75; }
.prose > * + * { margin-top: 1.15em; }
.prose h2 { font-size: clamp(1.5rem, 2.6vw, 2rem); font-weight: 800; margin-top: 2.1em; line-height: 1.2; }
.prose h3 { font-size: 1.25rem; font-weight: 800; margin-top: 1.7em; line-height: 1.3; }
.prose h2 + *, .prose h3 + * { margin-top: .7em; }
.prose a { color: var(--orange-ink); font-weight: 600; text-underline-offset: 3px; }
.prose a:hover { color: var(--black); }
.prose ul, .prose ol { padding-left: 1.4em; display: grid; gap: .5em; }
.prose ul { list-style: disc; }
.prose ol { list-style: decimal; }
.prose li::marker { color: var(--orange-ink); font-weight: 700; }
.prose code { background: var(--paper-2); padding: 2px 7px; border-radius: 6px; font-size: .92em; }
.prose strong { font-weight: 700; }
.post-cta { width: 100%; max-width: 720px; margin-top: 56px; padding: 32px; border-radius: var(--radius); background: var(--black); color: var(--white); display: grid; gap: 14px; }
.post-cta h2 { font-size: 1.6rem; font-weight: 800; }
.post-cta p { color: var(--on-dark-2); }
.post-cta .btn { justify-self: start; margin-top: 6px; }

/* ---------- Forms ---------- */
.form-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 6px 24px; }
.field { display: grid; gap: 8px; align-content: start; }
.field.full { grid-column: 1 / -1; }
.field label, .field legend { font-weight: 700; font-size: 1rem; padding: 0; }
.field .hint { color: var(--ink-2); font-size: .92rem; font-weight: 400; }
.input, .select, .textarea { width: 100%; background: var(--white); border: 1.5px solid #b9c0cc; border-radius: 10px; padding: 14px 16px; font-size: 1.05rem; line-height: 1.4; transition: border-color .15s, box-shadow .15s; }
.textarea { min-height: 150px; resize: vertical; }
.input:hover, .select:hover, .textarea:hover { border-color: var(--ink); }
.input:focus, .select:focus, .textarea:focus { outline: none; border-color: var(--orange); box-shadow: 0 0 0 4px rgba(231, 90, 18, .22); }
.field.has-error .input, .field.has-error .select, .field.has-error .textarea { border-color: #b3261e; }
.err { color: #b3261e; font-size: .92rem; font-weight: 600; line-height: 1.4; min-height: 1.4em; }
fieldset.field { border: 0; margin: 0; padding: 0; min-width: 0; }
.checks { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 10px 20px; }
.field label.check, .check { display: flex; gap: 12px; align-items: flex-start; font-weight: 500; cursor: pointer; line-height: 1.4; }
.check input { width: 22px; height: 22px; margin: 1px 0 0; accent-color: var(--orange); flex-shrink: 0; cursor: pointer; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.form-card { background: var(--white); border: 1px solid var(--line); border-radius: 16px; padding: clamp(22px, 4vw, 44px); }
.form-status { margin-top: 22px; padding: 18px 20px; border-radius: 10px; font-weight: 600; display: none; }
.form-status.show { display: block; }
.form-status.ok { background: #e6f4ea; color: #0f5132; border: 1px solid #b7dfc4; }
.form-status.bad { background: #fdecea; color: #7a1c15; border: 1px solid #f3b8b2; }
.form-status small { display: block; font-weight: 500; margin-top: 6px; }
.form-actions { margin-top: 28px; display: flex; flex-wrap: wrap; gap: 16px; align-items: center; }
.form-actions .note { color: var(--ink-2); font-size: .95rem; max-width: 30em; }

.contact-grid { display: grid; grid-template-columns: minmax(0, .8fr) minmax(0, 1.2fr); gap: clamp(32px, 6vw, 80px); align-items: start; }
.contact-info { display: grid; gap: 28px; }
.contact-info h2 { font-size: 1.5rem; font-weight: 800; }
.contact-line { display: grid; gap: 4px; padding-top: 18px; border-top: 1px solid var(--line); }
.contact-line span { color: var(--ink-2); font-size: .95rem; }
.contact-line a, .contact-line b { font-family: var(--font-display); font-weight: 800; font-size: 1.3rem; text-decoration: none; overflow-wrap: anywhere; }
.contact-line a:hover { color: var(--orange-ink); }
.next-list { display: grid; gap: 14px; }
.next-list li { display: grid; grid-template-columns: 28px minmax(0, 1fr); gap: 12px; color: var(--ink-2); }
.next-list li::before { content: ""; width: 10px; height: 10px; border-radius: 50%; background: var(--orange); margin-top: 9px; justify-self: center; }

/* ---------- About ---------- */
.values { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); column-gap: clamp(28px, 5vw, 72px); border-top: 2px solid var(--ink); }
.value { padding: 26px 0; border-bottom: 1px solid var(--line); }
.value h3 { font-size: 1.25rem; font-weight: 800; margin-bottom: 8px; }
.value p { color: var(--ink-2); }
.never { background: var(--black); color: var(--white); border-radius: 16px; padding: clamp(26px, 4vw, 48px); display: grid; gap: 18px; }
.never h2 { font-size: clamp(1.5rem, 2.8vw, 2.2rem); font-weight: 800; }
.never ul { display: grid; gap: 12px; }
.never li { display: grid; grid-template-columns: 22px minmax(0, 1fr); gap: 12px; color: var(--on-dark-2); }
.never li::before { content: ""; width: 14px; height: 2px; background: var(--orange); margin-top: 14px; }

/* ---------- Legal ---------- */
.legal h2 { font-size: 1.4rem; font-weight: 800; margin-top: 2em; }
.legal p, .legal ul { margin-top: .8em; color: var(--ink); }
.legal ul { list-style: disc; padding-left: 1.3em; display: grid; gap: .4em; }
.legal a { color: var(--orange-ink); font-weight: 600; }

/* ---------- Footer ---------- */
.site-footer { background: var(--black); color: var(--white); padding-top: clamp(48px, 6vw, 80px); border-top: 1px solid var(--surface-line); }
.foot-grid { display: grid; grid-template-columns: minmax(0, 1.4fr) repeat(3, minmax(0, 1fr)); gap: 40px; padding-bottom: 48px; }
.foot-brand p { margin-top: 18px; color: var(--on-dark-2); max-width: 22em; font-size: 1rem; }
.foot-brand img { height: 52px; width: auto; display: block; }
.site-footer h2 { font-family: var(--font-body); font-size: 1rem; font-weight: 700; margin-bottom: 16px; letter-spacing: 0; }
.site-footer li + li { margin-top: 10px; }
.site-footer a { color: var(--on-dark-2); text-decoration: none; }
.site-footer a:hover { color: var(--orange-hot); text-decoration: underline; }
.foot-contact li { overflow-wrap: anywhere; }
.foot-base { background: linear-gradient(var(--surface-line), var(--surface-line)) center top / calc(100% - var(--gutter-l) - var(--gutter-r)) 1px no-repeat; padding-block: 24px; display: flex; flex-wrap: wrap; gap: 12px 28px; justify-content: space-between; color: var(--on-dark-2); font-size: .95rem; }
.foot-base ul { display: flex; gap: 24px; }
.foot-base li + li { margin-top: 0; }

/* ---------- Responsive ---------- */
@media (max-width: 1060px) {
  .hero-grid { grid-template-columns: minmax(0, 1fr); }
  .serp { max-width: 560px; }
  .steps { grid-template-columns: repeat(2, minmax(0, 1fr)); row-gap: 40px; }
  .audiences { grid-template-columns: repeat(2, minmax(0, 1fr)); row-gap: 36px; }
  .aud:nth-child(3) { border-left: 0; padding-left: 0; }
  .foot-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
@media (max-width: 940px) {
  .menu-toggle { display: inline-flex; }
  .bar { min-height: 76px; }
  .logo img { height: 44px; }
  .nav { position: absolute; left: 0; right: 0; top: 100%; background: var(--black); border-bottom: 1px solid var(--surface-line); flex-direction: column; align-items: stretch; gap: 0; padding: 8px var(--gutter-r) 24px var(--gutter-l); display: none; max-height: calc(100vh - 80px); overflow-y: auto; }
  .nav.is-open { display: flex; }
  .nav-list { flex-direction: column; align-items: stretch; gap: 0; }
  .nav-list > li { border-bottom: 1px solid var(--surface-line); }
  .nav-link, .menu-btn { width: 100%; justify-content: space-between; padding: 16px 0; font-size: 1.15rem; border-bottom: 0; }
  .submenu { position: static; width: auto; box-shadow: none; border: 0; padding: 0 0 12px; background: transparent; grid-template-columns: 1fr; }
  .nav .btn { margin-top: 20px; }
  .split { grid-template-columns: minmax(0, 1fr); }
  .split h2 { position: static; }
  .contact-grid { grid-template-columns: minmax(0, 1fr); }
  .cta { grid-template-columns: minmax(0, 1fr); }
}
@media (max-width: 760px) {
  body { font-size: 1.02rem; }
  .proof ul { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .proof li:nth-child(3) { border-left: 0; padding-left: 0; }
  .proof li:nth-child(n+3) { border-top: 1px solid var(--surface-line); }
  .svc-list, .includes, .values { grid-template-columns: minmax(0, 1fr); }
  .related { grid-template-columns: minmax(0, 1fr); }
  .related a + a { border-left: 0; padding-left: 0; border-top: 1px solid var(--line); }
  .post-row { grid-template-columns: minmax(0, 1fr); }
  .form-grid, .checks { grid-template-columns: minmax(0, 1fr); }
  .steps { grid-template-columns: minmax(0, 1fr); }
  .audiences { grid-template-columns: minmax(0, 1fr); }
  .aud + .aud { border-left: 0; padding-left: 0; border-top: 1px solid var(--line); padding-top: 24px; }
  .foot-grid { grid-template-columns: minmax(0, 1fr); }
  .serp { --row: 112px; padding: 14px; }
  .btn { width: 100%; }
  .actions .btn, .post-cta .btn { width: 100%; }
}
@media (max-width: 420px) {
  .btn { padding-inline: 18px; font-size: 1.1rem; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .serp-row, .serp-badge { animation: none !important; }
  * { transition-duration: .01ms !important; }
}